Senior Director, Marketing Technology

<h3>Accountabilities:</h3><li>Serve as a senior subject matter expert across Adobe Experience Platform, with particular depth in Real-Time CDP and working expertise across Customer Journey Analytics, Journey Optimizer, Target, and Adobe CX Enterprise.</li><li>Maintain deep technical expertise as Adobe platforms and AI capabilities evolve, developing playbooks, documentation, and scalable approaches for internal and client use.</li><li>Design and architect scalable, tailored customer data platform and marketing technology solutions that align technology capabilities with business objectives.</li><li>Advise clients on AI enablement strategies, including AI-assisted segmentation, predictive scoring, generative content workflows, brand intelligence, and other native AI capabilities.</li><li>Help clients identify opportunities to augment Adobe investments with generative and agentic AI patterns, including prompt engineering, RAG architectures, MCP-based integrations, and orchestrated AI workflows.</li><li>Build accelerators, features, AI-assisted workflows, and prompt-driven tools that improve efficiency, accelerate sales and delivery cycles, and increase customer value realization.</li><li>Partner with Adobe and other technology providers on product roadmaps, feature exploration, integration strategies, certifications, and innovation initiatives.</li><li>Support business development and client service teams with account strategy, pitches, solution design, demonstrations, workshops, proof-of-concepts, and follow-on opportunities.</li><li>Own or co-own statements of work and commercial framing for Adobe Experience Platform, Real-Time CDP, Customer Journey Analytics, and related engagements.</li><li>Lead compelling client-facing presentations, workshops, hands-on labs, demonstrations, and AI capability showcases for technical and executive audiences.</li><li>Ensure continuity between pre-sales and delivery by establishing effective handoff processes, preserving solution integrity, and maintaining client confidence through project kickoff.</li><li>Remain engaged during early delivery phases to resolve ambiguity, validate architectural decisions, support scope management, and provide strategic technical guidance.</li><li>Develop strong understanding of client business models, technology ecosystems, data infrastructure, CDP environments, content supply chains, and digital marketing strategies.</li><li>Drive achievement and maintenance of relevant Adobe certifications across the competency and contribute to broader partnership objectives.</li><li>Promote strong information security and data protection practices, including appropriate handling of sensitive information and compliance with applicable privacy requirements such as GDPR and CCPA.</li><h2>Requirements:</h2><li>10+ years of experience designing and delivering customer data, digital marketing, or marketing technology solutions.</li><li>3+ years of experience within a digital-first, global delivery agency, consultancy, or comparable client-services environment.</li><li>Deep hands-on experience with Adobe Experience Platform Real-Time CDP, including schema creation, data ingestion, identity resolution, and destination activation.</li><li>Strong working knowledge of Adobe Experience Platform products, including RTCDP, Customer Journey Analytics, Journey Optimizer, Mix Modeler, and related technologies such as Target.</li><li>Experience with Adobe Tags and AEP Web SDK implementations.</li><li>Familiarity with Adobe's AI and machine-learning capabilities, including Customer AI, Attribution AI, and the AEP AI Assistant.</li><li>Experience or familiarity with Adobe CX Enterprise and emerging AI capabilities such as Agent Orchestrator, Agent Composer, Brand, and Concierge.</li><li>Understanding of modern data infrastructure and customer data platforms, including technologies such as Snowflake, Amazon Redshift, and Google BigQuery.</li><li>Strong understanding of generative and agentic AI concepts, including prompt engineering, RAG architectures, MCP integrations, and AI orchestration patterns, with the ability to position these technologies credibly with clients.</li><li>Familiarity with GenStudio, Firefly Services, AEM, and Workfront is an advantage.</li><li>Adobe Experience Platform certification, particularly RTCDP or equivalent, is strongly preferred, along with a commitment to maintaining relevant certifications as platforms evolve.</li><li>Proven consultative, client-facing, presentation, negotiation, and relationship-building skills.</li><li>Outstanding executive presence and the ability to influence senior leaders, technical stakeholders, and cross-functional teams.</li><li>Demonstrated ability to work independently, define solutions with limited direction, navigate ambiguity, and deliver results in complex and evolving environments.</li><li>Strong verbal and written communication skills, with the ability to translate highly technical concepts into clear business outcomes.</li><li>Strong awareness of digital innovation, emerging technologies, and evolving trends at the intersection of AI and marketing technology.</li><li>Bachelor's degree in Computer Science, Data Science, Analytics, or a related discipline is preferred; equivalent professional experience may be considered.</li><h2>Benefits:</h2><li>Annual base salary range of<strong>$180,000–$240,000</strong>, depending on experience, education, training, and organizational needs.</li><li>Higher points within the salary range are generally reserved for candidates with extensive experience and strong alignment with the role.</li><li>Eligibility to participate in a<strong>Business Development Commission Plan</strong>, with details provided during the interview process.</li><li>Fully remote position within the United States.</li><li>High-visibility leadership opportunity spanning marketing technology, customer data, AI, digital experience, and enterprise transformation.</li><li>Opportunity to work directly with senior client executives and technology partners on complex, strategic initiatives.</li><li>Exposure to rapidly evolving Adobe, generative AI, and agentic AI technologies.</li><li>Opportunity to shape internal capabilities through accelerators, playbooks, certifications, and scalable delivery approaches.</li><li>Collaborative environment combining technical expertise, strategic consulting, innovation, and client impact.</li><li>Equal-opportunity workplace committed to an inclusive environment where diverse perspectives and backgrounds are valued.</li>