Audience Growth Specialist
- Work arrangement
- Remote
- Occupation
- Marketing & Communications
- Location
- Cape Town, Western Cape, ZA
- Compensation
- Not disclosed
- Apply by
- April 14, 2027
About this role
We’re looking for anAudience Growth Specialistto manage and optimize digital distribution acrosssocial media and organic search. The role focuses on growing reach, engagement, website traffic, and organic visibility rather than creating content.
Key Responsibilities
- Manage daily publishing acrossLinkedIn, Instagram, Facebook, X, and emerging platforms
- Build and maintain social media publishing calendars
- Optimize posts for each platform, including hashtags, formatting, tagging, and accessibility
- Monitor comments, DMs, and brand mentions
- Support employee and executive social media advocacy
- Analyze social performance and identify opportunities to improvereach, engagement, followers, and referral traffic
- Executetechnical and on-page SEO, including keyword research, metadata, internal linking, image optimization, and structured content
- Monitor website SEO health, indexing, crawlability, Core Web Vitals, and search rankings