Freelance Art Director

<h2>WHAT YOU’LL DO</h2><ul>
<li>Concept and create strong, compelling ideas that resonate with target audiences</li>
<li>Design for clients and agency new business efforts, working within brand guidelines while pushing for design excellence</li>
<li>Develop creative concepts that align with strategic client objectives, ensuring all visual output maintains the highest agency standards from ideation to final delivery</li>
<li>Present and defend art direction to internal leadership and external clients, effectively decoding feedback into actionable creative tasks for the broader team</li>
<li>Navigate complex project constraints, including tight deadlines and evolving budgets by finding innovative solutions that preserve the integrity of the original vision</li>
<li>Manage multiple concurrent projects of varying complexity with precision and adaptability under pressure</li>
<li>Act as a primary mentor for junior and mid-level creatives, providing constructive feedback and fostering a culture of high-performance and continuous visual improvement</li>
<li>Implement advanced AI tools to supercharge the creative lifecycle, from generating comprehensive visual identities to rapid video asset creation</li>
<li>Infuse generative AI into client pitches and prototypes to create hyper-realistic product shots and fully realized campaign mockups that win new business</li>
<li>Proactively research emerging AI trends and tools, leading the team in ethical discussions and establishing best practices for AI usage within the creative department</li>
<li>Ideate and build effective stories that match the quality of each social platform</li>
<li>Excellent communicator who can confidently articulate ideas to others, from storyboard to final work</li>
<li>Design visually engaging presentations, create mockups &amp; do light retouching as needed that help sell creative ideas to top clients in the industry</li>
<li>Work collaboratively with a large team of creatives from ideation to execution to help to ensure ideas are created and brought to life</li>
</ul><h2>REQUIREMENTS FOR THIS ROLE</h2><ul>
<li>6+ years of experience in art direction within a fast-paced agency environment</li>
<li>Portfolio demonstrating sophisticated creative thinking, nuanced typography, and expert-level composition across digital and traditional media</li>
<li>Experience presenting and working directly with clients</li>
<li>Comfortable working in a fast paced environment, and managing multiple projects at once</li>
<li>Proficiency across Adobe Design suite; fluency in both After Effects and Premiere</li>
<li>Deep familiarity with ethical AI frameworks and the legalities of AI-generated content in a commercial setting</li>
<li>Excellent attention to detail</li>
</ul>