Advanced Analytics Senior Executive, GOC

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visitwppmedia.com.

Role Summary and Impact

As part of the Global Operations Centre (GOC), you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for aSenior Analystwho will:

• Quantify thesuccess of marketing initiativesand deliver actionable insights that enable MFG teams to innovate and improve their work.

• Lead thecollection, cleaning, analysis, and evaluation of marketing data, applying measurement methodologies such asA/B testing, Matched Market Tests, and statistical validation.

• Championreal-time data quality assurance, input, and formattingto support the successful implementation of media measurement initiatives.

• Proactivelyidentify and resolve program and project issues, escalating them appropriately when necessary.

• Transform complex data intoclear, visually compelling presentations.

• Communicate findings through effectivedata storytelling, translating advertising campaign results into actionable insights and recommendations.

• Build knowledge across different practices to tailor insights and recommendations to specific business and client needs.

• Stay current onMFG’s product offeringsand understand how they influence analytics and measurement.

• Support and occasionally manage conversations withvendors and clients.

Skills and Experience

• Bachelor’s degree inAnalytics, Technology, Marketing, Advertising, or a related field, with a3.0 GPA or equivalent professional experience.

• C1 English proficiencyor equivalent, with the ability to communicate effectively in professional environments.

• 1–3 years of professional experiencein a marketing analytics-based role, preferably within amedia agency.

• Experience or exposure todigital media execution, includingSearch, Social, and Programmaticchannels.

• Understanding of the measurement of bothBrand and Direct Response marketing campaigns.

• Proficiency inExcel and PowerPoint; experience withGoogle Workspaceis a plus.

• Experience with core advertising platforms such asGoogle Ads, Meta Ads, and CM360.

• Strongproject management skillsand the ability to manage multiple tasks in a highly organized and efficient manner.

• Strong verbal and written communication skills, with the ability to present data and recommendations clearly.

• Strongattention to detail, analytical thinking, and a natural affinity for numbers and data-driven problem-solving.

• Experience with generative AI tools such asGemini and ChatGPTis a plus.

• Experience with programming languages such asR, SQL, and Pythonis a plus.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment toBe Extraordinary, investing in our employees to inspire transformational creativity. We alsoLead Optimistically, firmly believing in andChampioning Growth and Developmentfor every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.

WeCreate an Open environmentbuilt on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.

This position is available in aRemote or Hybrid Work Modalityand must be performed from any location withinMexico or Colombia. Only candidates residing in either country who arelegally authorized to work theremay apply. Remote work from outsideMexico or Colombia, including relocation abroad under a remote work contract, isnot permitted under any circumstances.

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While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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Please read ourPrivacy Noticefor more information on how we process the information you provide.