Brand Manager - AGV

<h2>Role Responsibilities:</h2><ul>
<li>Develop and execute annual brand strategies and marketing plans aligned with business objectives, brand positioning, and commercial priorities.</li>
<li>Conduct market research, consumer analysis, and competitive benchmarking to identify trends, insights, and growth opportunities.</li>
<li>Translate consumer and market insights into impactful campaigns, product initiatives, and marketing programs that drive brand growth and market share.</li>
<li>Lead integrated marketing campaigns, brand activations, events, and experiential initiatives to strengthen brand awareness, engagement, and consideration.</li>
<li>Develop and manage strategic partnerships, sponsorships, and brand collaborations that enhance brand relevance and create value for consumers.</li>
<li>Drive brand visibility, customer acquisition, and engagement through innovative partnership and co-marketing opportunities.</li>
<li>Track and evaluate the effectiveness of campaigns, partnerships, and sponsorships, ensuring measurable return on investment and achievement of brand objectives.</li>
<li>Design and implement consumer feedback and brand health measurement programs to evaluate perception, satisfaction, and loyalty.</li>
<li>Identify customer pain points and opportunities to enhance the overall brand experience across all touchpoints.</li>
<li>Monitor key brand performance indicators, market trends, and consumer behavior to optimize marketing strategies and improve brand equity.</li>
<li>Drive digital marketing innovation by leveraging emerging technologies, platforms, and data-driven insights to strengthen brand performance and customer engagement.</li>
<li>Manage brand governance, ensuring consistency of messaging, visual identity, and customer experience across all communication channels.</li>
</ul><h2>Requirements</h2><ul>
<li>Bachelor’s degree in marketing, Business Administration, Communications, or a related discipline.</li>
<li>Expertise in Strategic Marketing &amp; Brand Management for Malls is a Plus</li>
</ul><ul>
<li>4-6 years of experience in Marketing.</li>
<li>Proficiency in Digital Marketing and Marketing Technology.</li>
<li>Strong skills in Customer Experience Management and Market Research.</li>
<li>Ability to develop and manage Partnership &amp; Sponsorship relationships.</li>
<li>Proven experience in developing and executing integrated marketing activities within real estate, retail, hospitality, mixed-use developments, or customer-centric industries.</li>
<li>Flexible to work for both locations Obour &amp; October.</li>
</ul>