Brand Partnerships & Alliances Manager (Domestic Gift Cards)
- Work arrangement
- On-site
- Job type
- Full-time
- Occupation
- Sales
- Location
- Mumbai, MH, IN
- Compensation
- Not disclosed
- Apply by
- May 07, 2027
About this role
<h2>Brand Partnerships & Portfolio Ownership</h2><ul>
<li>Own the account management of gift card brand partnerships —performance management and renewal.</li>
<li>Build and deepen direct relationships with anchor brands (Amazon, Flipkart, Myntra and equivalent large-format retail, fashion, QSR, fuel, travel, electronics and lifestyle brands) and expand coverage across under-penetrated categories.</li>
<li>Manage relationships with domestic gift card aggregators and content providers (Pine Labs / Qwikcilver, Vouchagram and others) to ensure catalogue depth, competitive rates, inventory availability and fulfilment reliability — while progressively moving high-volume brands to direct tie-ups where it improves margin.</li>
<li>Maintain a live brand map and category coverage plan; identify and close gaps against competing distributors and marketplaces.</li>
<li>Support launch of new global brands entering India, and expand existing brands into new use cases (consumer rewards, employee benefits, channel incentives, corporate gifting).</li>
</ul><h2>Commercials, Margin & Offers</h2><ul>
<li>Negotiate and continuously improve brand commercials — base discounts, slab-based and volume-linked margins, incentive and rebate structures, marketing support and payment/credit terms.</li>
<li>Secure differentiated and, where possible, exclusive consumer offers, cashback and promotional constructs that channel partners can merchandise to drive conversion.</li>
<li>Own brand-wise margin performance; track realised versus contracted margin and drive corrective action with brands and internal teams.</li>
<li>Build and present brand-wise revenue, volume and margin projections based on inputs from brands, channel partners and the channel sales team; track actuals against plan and explain variances.</li>
<li>Benchmark competitor commercials and offer constructs in the domestic gift card market and use these insights in negotiations.</li>
</ul><h2>Digital Distribution & Scale (with Channel Partnership Team)</h2><ul>
<li>Work hand-in-hand with the channel partnership and channel sales teams to enable the domestic gift card catalogue across digital distribution partners — banks, fintech apps, e-commerce and retail platforms, loyalty and rewards programmes, and corporate gifting channels.</li>
<li>Drive catalogue placement, merchandising, visibility and campaign calendars on partner interfaces, working with the product and marketing teams.</li>
<li>Translate brand-level commercials into channel-level pricing and incentive constructs that make the business attractive and profitable for distribution partners.</li>
<li>Run joint business reviews with key channel partners; identify growth levers for under-performing brands and channels and execute against them.</li>
<li>Partner with the internal marketing team to build promotions, festive and seasonal campaigns and co-branded activity with brands.</li>
</ul><h2>Cross-Functional Collaboration</h2><ul>
<li>Act as the single point of connect between brand partners and internal teams — Product, Technology, Operations, Reconciliation, Finance, Legal, Compliance and Channel Sales.</li>
<li>Work with Operations and Customer Support to set processes for order fulfilment, voucher delivery, inventory availability, refunds and escalations, ensuring a strong end-customer experience at channel partners.</li>
<li>Work with the Reconciliation and Finance teams on settlement cycles, invoicing, credit and float management, dispute resolution and timely closure of brand and channel reconciliation.</li>
<li>Coordinate with Technology and Product for API integrations, catalogue management, order-management improvements and new feature rollouts required by brands or channels.</li>
<li>Manage contract negotiations with brands in collaboration with Legal, Finance, Product and Operations to secure internal approvals and execute opportunities.</li>
<li>Evaluate the financial and strategic benefit of partnerships and present business cases and portfolio reviews to Euronet management.</li>
</ul><h2>Business Ownership & Governance</h2><ul>
<li>Carry and deliver the annual revenue, GMV/TPV and margin targets for the domestic gift card portfolio.</li>
<li>Own all KPIs including the P&L for domestic gift card sales, covering end-to-end management of the sales cycle.</li>
<li>Maintain governance rhythm — monthly brand reviews, quarterly business reviews with top brands and aggregators, and periodic management reporting on portfolio health.</li>
<li>Ensure partner contracts, commercial approvals and operating processes remain audit-ready and compliant with internal policy and applicable regulation.</li>
</ul><h2>Requirements</h2><ul>
<li>Excellent communication and presentation skills, with the ability to articulate the value of epay’s products and distribution reach to brands.</li>
<li>Result-oriented, self-driven and effective in a fast-paced environment.</li>
<li>Strategic thinker with strong analytical skills, commercial acumen and process orientation.</li>
<li>High customer centricity with focus on partner success and long-term relationships.</li>
<li>Dynamic professional with a hands-on approach and the ability to manage multiple stakeholders</li>
</ul>