Email Designer

Accountabilities

• Email Campaign Design:Create clean, engaging, and on-brand email designs for marketing campaigns, automated flows, and promotional communications, ensuring visual consistency across different brands and audiences.

• High-Volume Design Production:Deliver at least eight completed email designs per day while maintaining high standards of quality, accuracy, consistency, and timely execution.

• Mobile-First Design:Develop responsive email layouts that remain clear, visually appealing, and easy to navigate across mobile devices and different email clients.

• Klaviyo Pop-Ups and Forms:Design, develop, and refine Klaviyo pop-ups and forms that align with brand guidelines, support subscriber acquisition, and contribute to marketing growth objectives.

• Visual Hierarchy and Content Layout:Translate creative briefs, marketing copy, and campaign objectives into effective layouts with clear messaging, logical content flow, and prominent calls to action.

• Revisions and Optimization:Incorporate feedback from strategists, copywriters, and leadership quickly and accurately, refining designs to meet campaign requirements and improve performance.

• Campaign Personalization:Adapt email designs for different audience segments, promotional offers, campaign types, and A/B testing scenarios.

• Quality Assurance:Review every asset carefully for spacing, alignment, copy placement, links, visual consistency, and overall accuracy before submission.

• Email Design Best Practices:Ensure headlines and body copy are designed for implementation as live HTML text in Klaviyo rather than embedded in images. Create call-to-action buttons that can be recreated using native Klaviyo styling and CSS.

• Accessibility and Compatibility:Apply web-safe font pairings, appropriate color contrast, and Dark Mode considerations to maintain readability and consistency across email clients.

• Deliverability-Conscious Design:Build layouts using a balanced combination of live text and visual assets, avoiding image-only emails that may negatively affect accessibility, usability, or deliverability.

• Design Tools and Asset Management:Use Figma and Canva to create, refine, and organize design components, templates, and reusable assets. Maintain well-structured files and exports to facilitate reviews and handoffs.

• Workflow Management:Track daily tasks, deadlines, revisions, and progress in ClickUp, ensuring transparent communication and efficient coordination with the wider team.

• Performance and Continuous Improvement:Contribute to improved click-through rates, conversions, and customer engagement through thoughtful design decisions, experimentation, and iterative improvements.

• Team Collaboration:Communicate proactively through written channels, share progress updates, respond constructively to feedback, and balance independent execution with effective collaboration.

Requirements:

• At least2 years of experiencedesigning marketing emails or similar digital assets in a fast-paced creative, digital marketing, or eCommerce environment.

• Strong practical skills inFigma and Canva, with the ability to create polished, consistent designs efficiently and manage reusable components.

• Experience designingKlaviyo pop-ups and forms, preferably with an understanding of their role in subscriber acquisition and conversion.

• A strong understanding of email design principles, including visual hierarchy, responsive layouts, typography, spacing, and clear calls to action.

• Knowledge of email development constraints, including designing headlines and body copy as live HTML text and creating buttons that can be implemented using native Klaviyo styling and CSS.

• Familiarity with web-safe fonts, fallback font behavior, Dark Mode compatibility, and sufficient color contrast to preserve readability across email clients.

• Understanding of email deliverability best practices, including the importance of balancing live text and images rather than relying on single-image email layouts.

• Excellent attention to detail, with a disciplined approach to quality assurance, proofreading, layout consistency, and error prevention.

• Ability to manage a high volume of daily design requests while maintaining quality, meeting deadlines, and responding efficiently to changing priorities.

• Strong organizational and time-management skills, including the ability to track tasks and manage revisions through tools such as ClickUp.

• Clear written communication skills and a responsive, collaborative approach to working with strategists, copywriters, and marketing leaders.

• A proactive and creative mindset, with the ability to solve design challenges independently, incorporate feedback, and continuously improve output.

• Comfort working in a structured, performance-oriented environment where consistency, speed, and measurable results are important.

• Nice to have:Experience using AI-powered image generation tools to create, adapt, and refine campaign visuals, along with a willingness to learn new AI-assisted creative workflows.

• Working schedule:Availability to work full-time, Monday through Friday, for eight hours per day, aligned with UK business hours from 11:00 AM to 7:00 PM UK time, observing seasonal changes between GMT and BST.

• Location and employment:Ability to work remotely from the Netherlands under a full-time contractor arrangement.

Benefits:

• Fully remote work:Work from the Netherlands in a location-independent setup.

• Full-time opportunity:Enjoy a consistent workload with clearly defined daily responsibilities and production expectations.

• Competitive compensation:Pay based on experience and geographical location.

• Payroll and HR support:Access back-office assistance with payroll, onboarding, and HR administration.

• Structured workflows:Benefit from clear creative briefs, defined priorities, and organized task management.

• Supportive feedback culture:Receive regular feedback to refine your design skills and improve the quality of your work.

• Creative development:Opportunities to test new ideas, experiment with design approaches, and contribute to campaign optimization.

• International collaboration:Work with marketing professionals, strategists, copywriters, and creative teams across an international environment.

• Professional growth:Expand your expertise in email marketing, eCommerce design, Klaviyo, and AI-assisted creative production.

• Measurable impact:Contribute directly to email engagement, click-through rates, conversions, and long-term customer retention.