Content Marketing Specialist

Accountabilities:

• Create high-quality, SEO-optimized content across multiple channels, including websites, blogs, landing pages, case studies, whitepapers, and email newsletters for various portfolio brands.

• Translate complex software, technical concepts, and AI capabilities into clear, compelling, and accessible narratives tailored to distinct target audiences and buyer personas.

• Conduct comprehensive keyword research and search intent analyses using tools like SEMrush, Ahrefs, and Google Analytics to identify high-value content opportunities.

• Implement on-page SEO best practices, including meta tags, title structures, keyword integration, and internal linking strategies to boost search rankings and organic traffic.

• Monitor organic performance metrics, track keyword rankings and leads, and execute data-driven updates to refine existing web assets and maximize conversion performance.

• Collaborate with internal stakeholders, developers, and subject matter experts to align content calendars, ensure technical accuracy, and uphold brand consistency.

Requirements:

• 2 to 4 years of proven professional experience in content writing, SEO, or content marketing, ideally within a B2B, SaaS, or technology-focused environment.

• Bachelor’s degree in Communications, Marketing, Journalism, English, or a related field.

• Deep understanding of core SEO principles, keyword research methodologies, and content optimization workflows using tools like Google Search Console, Google Analytics, SEMrush, or Ahrefs.

• Strong ability to digest technical concepts, user experience principles, and complex business workflows, translating them into engaging content for different funnel stages.

• Exceptional written communication, editing, and proofreading skills, combined with strong project management capabilities to handle multi-brand content calendars.

• Familiarity with Content Management Systems (such as WordPress), user experience fundamentals, and leveraging modern AI-assisted research tools while maintaining high standards for original quality.

Benefits:

• Competitive compensation package tailored to experience and expertise.

• 100% remote working environment offering schedule flexibility and autonomy.

• Access to structured training programs, mentorship, and continuous professional skill development.

• Clear avenues for long-term career advancement and internal mobility across a growing technology portfolio.

• Global exposure and daily collaboration with a diverse, international team of marketing and software professionals.