SEO/SEM Specialist - SEA Market

<h2>Responsibilities</h2><ol>
<li>Responsible for end-to-end Google SEO/SEM operation, including keyword research, on-page &amp; off-page optimization, ad campaigns, data analysis and performance improvement.</li>
<li>Apply AI tools and AI marketing methodologies to optimize content generation, keyword research, ad targeting and landing page conversion.</li>
<li>Monitor key metrics including traffic, ranking, CTR, CPA, ROI and generate weekly/monthly optimization reports.</li>
<li>Understand local search ecosystem and user behavior; collaborate with content, product and design teams for localization.</li>
<li>Track competitor strategies and continuously iterate SEO/SEM tactics to achieve growth targets.</li>
</ol><h2>Requirements</h2><ol>
<li>3+ years of hands-on SEO or SEM experience, familiar with Google Search, Google Ads, GA4, GSC and other mainstream tools.</li>
<li>Proficient in English as a working language; able to independently research and communicate in other SEA languages.</li>
<li>Experience with AI-related projects: AI content generation, AI keyword analysis, AI-driven ad optimization, data modeling, etc.</li>
<li>Experience investing or trading in US stocks, HK stocks, or cryptocurrencies.</li>
<li>Strong data sensitivity, logical analysis and execution skills; able to independently own full projects.</li>
</ol>