Junior Media Buyer

Junior Media Buyer

We’re looking for aJunior Media Buyerto join our team and support the planning, execution, monitoring, and optimization of paid digital advertising campaigns across platforms such asMeta, Google Ads, TikTok, and Snapchat.

If you’re analytical, detail-oriented, eager to learn, and interested inperformance marketing, we’d love to hear from you.

Key Responsibilities

• Assist in planning and executing paid media campaigns based on campaign objectives and target audiences.
• Set up, monitor, and optimize campaigns across Meta, Google Ads, TikTok, Snapchat, and other relevant platforms.
• Conduct basic audience and competitor research.
• Assist with targeting, retargeting, lookalike audiences, and campaign segmentation.
• Analyze campaign performance and provide actionable insights.
• Assist with budget allocation and pacing to ensure efficient spending.
• Support A/B testing for creatives, audiences, placements, and ad copy.
• Coordinate with Content, Creative, Account Management, and Performance Marketing teams.
• Ensure proper campaign setup, tracking, and UTM implementation.
• Stay updated on advertising platform changes and digital marketing trends.

Requirements

• 0–2 yearsof experience in media buying, paid advertising, digital marketing, or a related field.
• Basic knowledge ofMeta Ads Manager and Google Ads.
• Familiarity withTikTok Ads and Snapchat Adsis a plus.
• Good understanding of digital marketing KPIs and performance metrics.
• Basic knowledge ofGoogle Analytics / GA4and conversion tracking.
• Strong analytical and numerical skills.
• High attention to detail and willingness to learn.

Nice to Have

• Meta Blueprint certification.
• Google Ads certification.
• Google Analytics certification.
• Previous experience in a digital marketing agency.
• Experience with lead generation, e-commerce, app-install, or awareness campaigns.
• Knowledge of theSaudi/GCC digital advertising market.
• Experience working with media budgets and campaign performance reports.